More than a link shortener
Knowing how your clicks and scans are performing should be as easy as making them. Track, analyze, and optimize all your connections in one place.
Posts by Jenny Coppola
Jenny is the Senior Director of Content Marketing at Bitly. With over 10 years of marketing experience, she is passionate about helping brands and businesses develop content and brand marketing campaigns that build connections. You can learn more about Jenny on her website and connect with her on LinkedIn.
Bitly News
What Happened to Google’s URL Shortener and What It Means For You
Google is shutting down its URL Shortener service by August 25, 2025—here’s what you need to know.
Mobile
How to Use SMS Marketing to Grow Your Restaurant Business
Learn why SMS marketing is an effective tool for restaurants plus tips for driving more revenue with every message.
QR Codes
GS1 Connect 2024: Connected Packaging Takeaways with Ayub Mohammed
Get the latest insights from GS1 Connect 2024 in this interview with Ayub Mohammed, SVP of Global Sales & Customer Success.
QR Codes
Exploring the Future of Connected Packaging: A Conversation with Kelsey Stevenson
Learn the key benefits of connected packaging and where the industry is heading in this expert interview.
QR Codes
Breaking Down Maximum Effort’s Hidden QR Code Strategy: Deadpool & Wolverine Trailer
Get insights into how Ryan Reynolds' agency, Maximum Effort, used a hidden QR Code to connect with fans.
QR Codes
Why Are So Many Retailers Closing in 2024? Trends and Strategies for Survival
Find out why retail stores are closing in 2024 and what retailers can do instead to adapt and thrive.
QR Codes
4 Marketing Lessons from Taylor Swift’s QR Code Campaign
Get inspired and learn how you can captivate your own audience with Bitly QR Codes like Taylor Swift.
QR Codes
10 Ways to Improve Student Engagement with QR Codes
Smartphones might just be the key to classroom engagement—when you use QR Codes to enhance learning. Here's how.
QR Codes
How QR Codes Can Boost Your Agency’s Marketing and Client Services
Promote your agency and build your brand by adding interactive QR Codes to your marketing campaigns.
