Mobile Archives

Mobile

How AC Lens Used Bitly Mobile Deep Links to See a 106% Higher Conversion Rate

Back in 1995, when the internet wasn’t even mainstream yet, Dr. Peter Clarkson had a revolutionary idea. He was convinced that the new and unorthodox platform might just be the…

Mobile

How to Leverage the Bitly API to Improve the Customer Experience

Sending messages to your audience is not just about delivering information. It’s also about developing better relationships. It should be, anyway. Ideally, the messages your business sends out across its…

Bitly Products

How One Media Agency Uses Bitly To Track SMS Marketing

Sometimes you seek out ideas. Other times, the idea finds you. After noticing how hard it was for small business owners to generate customer reviews, Odd Dog Media created a…

Mobile

Bitly Mobile Optimizer: App Links, Metrics, Customization Updates

The mobile ecosystem can seem to change overnight. Just when you think you’ve perfected the mobile experience for your customers, an iOS, Android or Facebook update throws a wrench into…

Mobile

WWDC Recap: Apple Takes on Healthcare, Finance, Ads, and More

Earlier this week, CNBC reported that Apple has a secret team working on bringing clinical data to the iPhone. Like CDs and MP3s that were once scattered throughout our rooms…

Mobile

The Secret to Driving 500k App Opens in a Month

Crafting a seamless customer experience is vital for mobile user retention.

Mobile

Apple’s Deep Links Announcements Will Impact Marketers

Mobile deep linking is evolving at a rapid pace and major developments continued this week at the Apple WWDC. As Google, Bing, and Facebook expand their features in the mobile…